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Urgent! Activate Talent is hiring: E-commerce Google Media Buyer ( Account Manager) in M Job Opening In Mountain View – Now Hiring Mediabistro

Activate Talent is hiring: E commerce Google Media Buyer ( Account Manager) in M



Job description

Overview


This client provides companies and agencies with innovative digital media buying and management solutions.

We offer experience, strategy & results while developing your online advertising & marketing programs.

Our goal is a simple approach to a complex landscape.


We are seeking a skilled and dynamic Google Media Buyer to join our team.

The ideal candidate will have a proven track record in managing and optimizing Google Ads campaigns, with a deep understanding of Google's advertising ecosystem.

As a Google Media Buyer, you will be responsible for planning, executing, and analyzing paid media campaigns on Google platforms to drive results for our clients.


Responsibilities



  • Campaign Strategy and Planning

    • Develop comprehensive media buying strategies tailored to client goals and objectives.

    • Conduct market research and competitive analysis to inform campaign strategies.

    • Create media plans and budget allocations based on client requirements and industry trends.



  • Campaign Management

    • Set up, manage, and optimize Google Ads campaigns, including Search, Display, Shopping, etc.

    • Implement keyword research and audience targeting strategies to enhance campaign performance.

    • Monitor and adjust bids, budgets, and targeting to maximize ROI and meet performance goals.



  • Performance Analysis

    • Track and analyze campaign performance using Google Analytics, Google Ads, and other relevant tools.

    • Generate regular performance reports and insights to share with clients and internal teams.

    • Identify trends, opportunities, and areas for improvement to drive continuous campaign optimization.



  • Client Communication

    • Serve as the primary point of contact for clients regarding Google Ads campaigns.

    • Provide strategic recommendations and updates on campaign performance and progress.

    • Collaborate with clients to understand their needs and align campaign strategies accordingly.



  • Collaboration and Coordination

    • Work closely with the creative team to ensure ad creatives are optimized for performance and align with campaign objectives.

    • Coordinate with other media buyers and digital marketing specialists to ensure cohesive strategy execution.

    • Stay updated on industry trends and Google Ads platform updates to leverage new features and best practices.



  • Budget Management

    • Monitor and manage campaign budgets to ensure effective allocation and spending.

    • Analyze cost-per-click (CPC), cost-per-acquisition (CPA), and other key metrics to optimize budget efficiency.




Qualifications



  • Must Haves

    • Proven experience as a Media Buyer, Digital Marketer, or similar role with a strong focus on Google Ads.

    • Google Ads Certification (Google Ads Search, Display, and Video certifications preferred).

    • Proficiency in Google Analytics and other relevant analytics tools.

    • Strong analytical skills with the ability to interpret data and generate actionable insights.

    • Excellent communication and presentation skills.

    • Ability to manage multiple projects simultaneously and meet deadlines.

    • Creative problem-solving skills and a proactive approach to campaign management.



  • Preferred Skills

    • Experience with Google Tag Manager and other tracking tools.

    • Knowledge of SEO and content marketing strategies.

    • Familiarity with other digital advertising platforms (e.g., Facebook Ads, LinkedIn Ads) is a plus.




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Required Skill Profession

Business Operations Specialists



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