Assistant Director, Event and Program Marketing

Job description

Department

Booth Rustandy Center: Marketing, Communications, and Brand

About the Department

The University of Chicago Booth School of Business is the second-oldest business school in the U.S. and second to none when it comes to influencing business education and business practices.

Since 1898, the school has produced ideas and leaders that shape the world of business.

Their rigorous, discipline-based approach to business education transforms students into confident, effective, respected business leaders prepared to face the toughest challenges.
Chicago Booth has the finest set of facilities of any business school in the world.

Each of the four campuses (two in Chicago, one in London, and one in Hong Kong) reflects the architectural traditions of its environs while offering a state-of-the-art learning environment.
Chicago Booth is proud to claim:
-an unmatched faculty.
-degree and open enrollment programs offered on three continents.
-a global body of nearly 56,000 accomplished alumni.
-strong and growing corporate relationships that provide a wealth of lifelong career opportunities.
As part of the world-renowned University of Chicago, Chicago Booth shares the University's core values that shape the distinctive intellectual culture.

At Booth, they constantly question and test ideas, and seek proof.

This extraordinarily effective approach to business leads to new ideas and innovative solutions.

Seven of the Booth faculty members have won Nobel Prizes for these ideas - the first business school to achieve this accomplishment.
For more information about the University of Chicago Booth School of Business, please visit: Summary

The Assistant Director of Event and Program Marketing at the Rustandy Center for Social Sector Innovation plays a crucial role in executing marketing strategies for a diverse range of events and programs.

These initiatives are designed to engage and serve Chicago Booth alumni, students, faculty, and social sector practitioners.

This position demands a blend of creativity, analytical skills, and project management expertise, with strong writing abilities to effectively promote topics such as social entrepreneurship, impact investing, nonprofit board governance, and capacity building in the social sector, and other social impact areas.

The successful candidate will have a proven ability to manage multiple projects, leverage digital marketing tools, and collaborate with cross-functional teams to drive engagement and achieve the center's goals.

Responsibilities

• Implements and manages global event and program marketing strategy and processes to engage key audiences, including email campaigns, social media, and more.
  
  
• Executes organic and paid social media strategies for events and programs, ensuring alignment with overall marketing objectives.
  
  
• Collaborates with the Rustandy Center program team and designers to produce consistent, on-brand collateral for events and programs, including day-of materials, customized swag, and more evergreen materials like program flyers.
  
  
• Maintains and updates the Rustandy Center website, ensuring both the overall site and event and program-specific content is current, accurate, and optimized for user engagement.
  
  
• Works closely with other departments and international offices on marketing projects, which may require evening or early morning calls.
  
  
• Manages email calendar by tracking send dates, drafting copy, designing, and deploying 100+ emails per year.
  
  
• Keeps up to date with the latest in global marketing trends, including emerging social media platforms and tools.
  
  
• Assists with general marketing activities, administration, and day-of-event execution.
  
  
• Utilizes project management skills and tools, such as Airtable, to organize and track marketing initiatives.
  
  
• Employs design skills and tools such as Photoshop, InDesign, and Illustrator to create visually appealing marketing materials.
  
  
• Develops marketing communications, advertising, or publicity materials with a moderate level of guidance from others.
  
  Develops, plans, and coordinates the development and production of marketing and publicity materials and campaigns, ensuring deadlines and budgets are met.
  
  
• Performs one or more of the following marketing functions: marketing communications /advertising; Web blogs or digital marketing; market research; development or review and update of the marketing infrastructure and management of external sales agency relationships.
  
  
• Performs other related work as needed.
  
  

Minimum Qualifications

Education:

Minimum requirements include a college or university degree in related field.

Work Experience:

Minimum requirements include knowledge and skills developed through 2-5 years of work experience in a related job discipline.

Certifications:

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Preferred Qualifications

Education:

• Bachelor’s degree in journalism, marketing, or a communications-related field.
  
  

Experience:

• A minimum two years of relevant experience in marketing.
  
  
• Background in an agency, or fast-paced marketing environment.
  
  
• Familiarity working with diverse teams across different geographies.
  
  

Technical Skills or Knowledge:

• Proficiency with website management and familiarity with content management systems, alongside marketing tools such as Sprinklr, Marketo, and Sitecore.
  
  
• Understanding of project management software like Airtable or Asana, and design tools including Photoshop, InDesign, Illustrator, and Canva.
  
  
• Proficiency with MS Office (Word, Excel, PowerPoint, and Outlook).
  
  

Preferred Competencies

• Strong writing skills with the ability to create compelling and effective marketing content.
  
  
• Exceptional verbal, written, and presentation skills, including expertise in copywriting and editing.
  
  
• Work quickly and juggle multiple detailed tasks/projects simultaneously with the utmost attention to detail and meet strict deadlines in a fast-paced environment with frequent interruptions.
  
  

Working Conditions

• This position is currently expected to work a minimum three days per week in the office.
  
  
• Take calls in the evening or early morning.
  
  

Application Documents

• Resume/CV (required)
• Cover Letter (required)

When applying, the document(s) MUST be uploaded via the My Experience page, in the section titled Application Documents of the application.

Job Family

Communications

Role Impact

Individual Contributor

Scheduled Weekly Hours

37.5

Drug Test Required

No

Health Screen Required

No

Motor Vehicle Record Inquiry Required

No

Pay Rate Type

Salary

FLSA Status

Exempt

Pay Range

$57,000.00 - $65,000.00

The included pay rate or range represents the University’s good faith estimate of the possible compensation offer for this role at the time of posting.

Benefits Eligible

Yes

The University of Chicago offers a wide range of benefits programs and resources for eligible employees, including health, retirement, and paid time off.

Information about the benefit offerings can be found in the Benefits Guidebook .

Posting Statement

The University of Chicago is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender, gender identity, or expression, national or ethnic origin, shared ancestry, age, status as an individual with a disability, military or veteran status, genetic information, or other protected classes under the law.

For additional information please see the University's Notice of Nondiscrimination.

Job seekers in need of a reasonable accommodation to complete the application process should call or submit a request via Applicant Inquiry Form.

All offers of employment are contingent upon a background check that includes a review of conviction history.

A conviction does not automatically preclude University employment.

Rather, the University considers conviction information on a case-by-case basis and assesses the nature of the offense, the circumstances surrounding it, the proximity in time of the conviction, and its relevance to the position.

The University of Chicago's Annual Security & Fire Safety Report (Report) provides information about University offices and programs that provide safety support, crime and fire statistics, emergency response and communications plans, and other policies and information.

The Report can be accessed online at: .Paper copies of the Report are available, upon request, from the University of Chicago Police Department, 850 E.

61st Street, Chicago, IL 60637.

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Required Skill Profession

Advertising, Marketing, Promotions, Public Relations, And Sales Managers