Associate Creative Director, Copy

Job description

**Company description**

Heartbeat is a full-service agency for healthcare Challenger Brands.

Challengers are playing a high-stakes game—they must battle behemoth market leaders, upend ingrained treatment habits, or transform a “me-too” product into “yes-please.”

The agency is known for serving up distinctive strategies and differentiating approaches, ensuring clients’ market positions are uniquely owned.

Heartbeat designs their organization around a 100% integration model, housing media, strategy, med comms, creative, technology, and even point of care/population health under the same roof for the tightest, most integrated campaigns possible.

They price work based on outcomes, not outputs.

Their innovative model delivers not only alignment, but powerful orchestration, greater efficiency, and maximum impact for every dollar spent—all the necessary elements for Challengers to triumph.

That’s the philosophy, here’s the creds: 250+ employees between NYC & LA; 6 agency leaders with decades of tenure; a pile of awards from the likes of the Mannys, MM&M Awards, OMMAs, and Clios; an industry-leading commitment to diversity and inclusion (with a Med Ad News D&I Champion nod to match); and a President who dared to be quoted as saying, “We celebrate people who stand up and say, ‘You know what?

This is dumb.' Damn straight.

**Overview**

We’re Heartbeat, the marketing agency for Healthcare Challenger Brands and the brave clients behind them.

And hopefully you’re our next Associate Creative Director, Copy, helping us to deliver game-changing campaigns for Consumers & HCPs.

Read on to learn more about what qualities we’re looking for in a new member of the crew and why you’re gonna dig working with us.

**Responsibilities**

**How you’ll strengthen the team:**

Our team is looking for someone who can partner with Creative, Strategy, Medical, Account, Production, and Client teams to ensure copy that advances creative brief goals and accomplishes marketing objectives.

Beyond that, here’s how you’ll make your mark:

+ Lead client engagements in partnership with Account Directors
+ Lead Creative to conceive and create the most compelling on-strategy marketing ideas and executions possible
+ Oversee creative output on assigned engagements
+ Own copy on higher profile projects
+ Partner with Strategy, Medical, and Account to strengthen engagement strategies and Creative Briefs
+ Successfully lead creative output for business development opportunities & pitch as necessary
+ Deliver fluent knowledge of interactive and print capabilities, animation and user experience
+ Manage group of direct reports (Copy) and actively participate in review process
+ Shepherd creative deliverables through obstacles internal and external, prioritizing quality

**Qualifications**

**What you’re bringing with you:**

Across 6-10+ years of agency experience, you know what it takes to slay creative copy development.

These are the core skills you’ve totally nailed:

+ A love for the written word
+ Knowledge of the pharmaceutical and healthcare industries is a must
+ Experience working on HCP and DTC, though right now we have a bit more of the former
+ Ability to understand the “big picture” of the project and how it fits with the full consumer experience and client expectations
+ Experience using AI as an editorial assistant and possibly creating more efficient workflows
+ Experience mentoring creative teams with objective guidance and feedback
+ Ability to develop, present and sell creative concepts for clients
+ Significant portfolio of cross-channel advertising campaign development--especially video
+ Flexibility, good judgment, and attention to detail
+ Strong management and supervisory skills
+ Proven problem-solving skills
+ Positive attitude and sense of humor essential

**Additional information**

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.

It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.

We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.

Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $105,165 - $165,485 annually.

This is the pay range the Company believes it will pay for this position at the time of this posting.

Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met.

Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met.

For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

The Company anticipates the application deadline for this job posting will be 12/01/2025.

#LI-LP1

Required Skill Profession

Other General