Content Operations Specialist/Manager, UGC Community

Job description

Overview

Content Operations Specialist/Manager, UGC Community – NewsBreak

Join to apply for the Content Operations Specialist/Manager, UGC Community role at NewsBreak .

About NewsBreak

NewsBreak is the content intelligence platform shaping the future of local information.

With over 40 million monthly active users, our flagship platform delivers highly personalized local news and information experiences powered by advanced AI, recommendation systems, and adtech.

We are a Great Place to Work-certified company, home to a dynamic team of technologists, product innovators, and business leaders who are passionate about solving meaningful challenges at scale.

Onsite 5 days in our Mountain View, CA office is required.

About the Role

We are seeking one highly passionate, exceptionally innovative, and results-driven Content Operations Specialist/Manager.

If you are enthusiastic about building a thriving content community from scratch and possess the courage and experience to turn ambitious visions into reality, this is your stage.

You will be a pivotal force, deeply involved in the end-to-end (0-1) establishment of our platform's content ecosystem, the development and refined management of our creator system, and the rapid growth of core content supply.

Through sophisticated operations and innovative community activities, you will comprehensively enhance community engagement, content quality, and user belonging content meets the diverse needs of our audiences.

This position bridges content strategy and technology, facilitating the delivery of innovative and trustworthy content products.

Responsibilities

• 0-1 Establishment and Refinement of the Community Content Ecosystem: Lead and define core content operation strategies and mechanisms based on community development stages and user needs, including but not limited to content categorization, topic setting, recommendation algorithms, and community guidelines, ensuring a healthy, diverse, and high-quality content environment.
  
  
• Continuously monitor and analyze community content data, identifying content trends, user preferences, and community hotspots to provide data-driven insights for product optimization and operational strategies.
  
  
• Manage community content quality, identifying and promoting high-quality content while addressing low-quality or violating content to maintain a positive community atmosphere.
  
  

• 0-1 Setup and Refined Management of the Core Creator System: Be responsible for building and perfecting the community's core creator (KOC/KOL) system, leading the discovery, recruitment, incubation, cultivation, and ongoing operations of high-value creators, consistently boosting their activity, contribution, and content output efficiency.
  
  
• Innovatively design and execute creator growth paths and incentive mechanisms (e.g., support programs, exclusive benefits, online and offline events) to enhance creators' sense of belonging and satisfaction within the community.
  
  
• Regularly engage in in-depth communication with creators to understand their needs and pain points, providing solutions and fostering strong relationships.
  
  

• Rapid Growth of Premium Content Supply and IP Building: Through planning community events, user engagement, external collaborations, and other diverse methods, continuously increase the quantity and richness of high-quality content in the community, ensuring rapid content cold-start and sustained growth.
  
  
• Collaborate with marketing/brand teams to jointly build unique community content IPs or branded segments, enhancing the influence of community content.
  
  
• Explore new content formats and interactive playbooks to ignite user creativity and participation.
  
  

• Enhancing Community Engagement and Maintaining User Stickiness: Plan and execute online and offline community activities, topic discussions, interactive challenges, etc., to boost user activity and interaction within the community.
  
  
• Collaborate with product teams to optimize community product features, improve user experience, and foster UGC behavior and the formation of community relationships.
  
  
• Collect user feedback, gleaning insights into user needs and pain points, and promptly coordinate with relevant teams for optimization.
  
  

Requirements

• Experience & Capabilities: Bachelor’s degree or higher.
  
  3+ years of internet content community operations experience, with a proven track record of successfully building and operating a content community or creator system from 0 to 1.
  
  
• Possess a deep understanding of community ecosystems, coupled with unique industry insights and forward-thinking vision.
  
  
• Demonstrate exceptional strategic planning abilities and strong project execution skills, capable of independently undertaking and driving complex initiatives.
  
  

• Key Qualities: Community Sensitivity, Content Planning Acumen, Data Analysis Proficiency, User Operations Expertise, Communication & Collaboration, Innovation & Resilience, Language Proficiency (Fluent in Chinese and English).
  
  

• Bonus Points: Experience in news, local life, or general knowledge content communities.
  
  Possess a degree of product thinking, able to provide valuable suggestions for product optimization.
  
  

Benefits

• Health, dental, and vision care for you and your family
• Top-tier 401(K) plan with company matching
• Paid time off and paid holidays
• Paid parental leave
• FSA and commuter benefits programs
• Team activity budget

Base Salary: 100k-200k

CPRA Privacy Notice for California Candidates

Required Skill Profession

Business Operations Specialists