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Urgent! Digital Engagement Producer Job at Northeastern University in Lexington Job Opening In Lexington – Now Hiring Northeastern University
About the Opportunity
Job Summary
The Digital Engagement Producer creates personalized, engaging digital experiences for our award-winning daily news operation (Northeastern Global News) and digital newsletters, supporting the university’s Communications strategy focuses on promoting the university, its faculty, students, and community by showcasing leadership and innovation across the enterprise.
Drive audience growth and engagement through strategic content production and optimization.
Optimize digital newsletters and implementing strategies to grow newsletter audience, and drive readers to news platforms, while also packaging and producing high-quality content for news website.
Collaborate with digital, social, and editorial teams and use data-driven personalization, A/B testing, and innovative content formats to deliver digital experiences that engage users.
The position is based on the Boston campus.
After-hours and weekend work are routinely required.
Minimum Qualification
Knowledge and skills required for this position are typically acquired through the completion of a Bachelor degree and 2-4 years of experience in digital content production, email marketing, and audience growth.
Experience in higher education is not needed, nor is it desired.
A demonstrated ability to grow newsletter subscriber bases and improve user engagement metrics
Effective experience with email marketing automation platforms (Mailchimp preferred)
Familiarity with content management systems (WordPress preferred)
Knowledge of analytics tools (Google Analytics, email performance tracking)
Basic understanding of SEO best practices
Detail-oriented with strong attention to accuracy, consistency, and quality in content production
Collaborative team player who works effectively with cross-functional teams
Creative problem-solver who can balance engaging content creation with data-driven decision making
Highly motivated with an enthusiasm for testing new approaches and optimizing content performance
Effective communication skills
Key Accountabilities & responsibilities :
Newsletter Audience Growth (60%)Develop and execute comprehensive strategies to grow our newsletter subscriber base and improve our user engagement metrics
Design and implement A/B testing for email campaigns to optimize open rates and click-through rates
Monitor email performance metrics and continuously optimize campaigns based on engagement data
Implement strategies to convert website visitors into newsletter subscribers
Analyze subscriber data to identify growth opportunities and optimize content delivery timing
Package and optimize news stories for enhanced web presentation and user engagement
Collaborate with the editorial team to transform news content into engaging digital formats
Optimize all web content for SEO, accessibility, and user experience to maximize reach and engagement
Work with the digital team to develop multimedia storytelling formats that drive deeper engagement
Ensure consistent, high-quality content delivery across the website and newsletters
Position Type
Marketing and CommunicationsAdditional Information
Northeastern University considers factors such as candidate work experience, education and skills when extending an offer.
Northeastern has a comprehensive benefits package for benefit eligible employees.
This includes medical, vision, dental, paid time off, tuition assistance, wellness & life, retirement- as well as commuting & transportation.
Visit for more information.
All qualified applicants are encouraged to apply and will receive consideration for employment without regard to race, religion, color, national origin, age, sex, sexual orientation, disability status, or any other characteristic protected by applicable law.
Compensation Grade/Pay Type:
108SExpected Hiring Range:
$59,425.00 - $83,935.00With the pay range(s) shown above, the starting salary will depend on several factors, which may include your education, experience, location, knowledge and expertise, and skills as well as a pay comparison to similarly-situated employees already in the role.
Salary ranges are reviewed regularly and are subject to change.
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Unlock Your Digital Engagement Potential: Insight & Career Growth Guide
Real-time Digital Engagement Jobs Trends in Lexington, United States (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Digital Engagement in Lexington, United States using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 16926 jobs in United States and 17 jobs in Lexington. This comprehensive analysis highlights market share and opportunities for professionals in Digital Engagement roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! Northeastern University is currently hiring and seeking a Digital Engagement Producer Job at Northeastern University in Lexington to join their team. Feel free to download the job details.
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An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Northeastern University adheres to the cultural norms as outlined by Expertini.
The fundamental ethical values are:The average salary range for a Digital Engagement Producer Job at Northeastern University in Lexington Jobs United States varies, but the pay scale is rated "Standard" in Lexington. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.
Key qualifications for Digital Engagement Producer Job at Northeastern University in Lexington typically include Media And Communication Workers and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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Before the Interview:To prepare for your Digital Engagement Producer Job at Northeastern University in Lexington interview at Northeastern University, research the company, understand the job requirements, and practice common interview questions.
Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the Northeastern University's products or services and be prepared to discuss how you can contribute to their success.
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