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Urgent! Digital Marketing Analytics Manager-Tagging Job Opening In Lakeland – Now Hiring Publix
**34682BR**
**Position Title:**
Digital Marketing Analytics Manager-Tagging
**Department:**
Marketing
**Location:**
Lakeland, FL
**Description:**
Publix is seeking an implementation-focused skillset to join our Digital Media Analytics team.
This role will have a focus on media tagging at a strategic and tactical level.
The candidate should be proficient with Google Tag Manager (GTM) and tagging/tracking technologies from major online advertising platforms.
The role is responsible for the design & implementation of ad-tracking & marketing attribution “pixels”, for Publix’s websites & apps, ensuring these pixels function properly, and resolving errors if they occur.
The candidate should have experience working as a bridge between business and technology teams, in order to translate business tracking needs into actionable and clear code-development requests.
Candidates that are well-qualified for this role will be intimately familiar with the operation and inner-workings of tools like Google Analytics, Google Tag Manager, Adobe Analytics or other industry leading web-analytics tools, have strong knowledge of key technologies that underpin modern websites (HTML, JavaScript, CSS) and also have a proven track-record implementing complex tracking technologies on DataLayer-driven websites.
**Req ID:**
34682BR
**Hours of Work:**
Minimum of 45 hours per week
**Facility:**
Lak Publix Corporate Office B003
**State:**
Florida
**Frequency of Pay:**
Monthly
**Travel Frequency:**
0%
**Minimum Base Pay:**
7,370
**Additional Information:**
Your application may have additional steps that you will need to complete in order to remain eligible for consideration.
Please be sure to monitor your email, including your spam folder, on a daily basis for critical, time-sensitive emails that could require action within 24-48 hours.
Please do not use your Publix email address when applying.
Once your application has been successfully submitted you will receive a confirmation email.
For this position, Publix does not and will not file a petition or application with the USCIS or Department of State on behalf of any noncitizen for any immigration-related benefit to work and/or to continue to work in the United States, e.g., an H-1B or TN petition or permanent residence
**Address:**
3300 Publix Corporate Parkway
**Potential Annual Pay with Bonus:**
95,810 - 143,650
**City:**
Lakeland
**Year End Bonus:**
As a year-end bonus to associates, Publix issues one month’s extra pay (pro-rated in the first year) each year if associate remains employed through issue date of the bonus check that year.
This is calculated as a 13th month of pay in the Potential Annual Pay with Bonus line above.
**Maximum Base Pay:**
11,050
**Required Qualifications:**
• Bachelor’s degree in Business, Marketing, Computer Science, or other related fields with emphasis in marketing measurement; or equivalent experience in an analytical or technical field
• two (2) years digital analytics experience implementing tag management and web analytics platforms
• knowledge of web and app measurement tools, best practices and implementation
• knowledge of tag management systems, best practices and implementation
• knowledge of analytics, web, e-commerce, and social media measurement technologies and trends
• knowledge of agile development process
• understanding of digital marketing measurement, media tracking, user experience (UX) analytics, best practices and analytical approaches
• knowledge of implementation of process change
• leadership & management skills
• program management skills
• persuasiveness, team player, detail- oriented
• excellent verbal, written and interpersonal communication skills
• basic knowledge of Microsoft Office 365
• willingness to travel with overnight stays up to one week or longer
• willingness to work late hours, during weekends (Saturdays & Sundays), or at home as needed
**Preferred Qualifications:**
• Master’s degree in Business, Marketing, Computer Science, or other related fields with emphasis in marketing measurement; or equivalent experience in an analytical or technical field
• Four (4) years digital analytics experience implementing and operating tag management, web analytics and app analytics platforms
**Zip Code:**
33811-3311
**Benefits Information:**
+ Employee stock ownership plan that contributes Publix stock to associates each year at no cost
+ An opportunity to purchase additional shares of our privately-held stock
+ 401(k) retirement savings plan
+ Group health, dental and vision plans
+ Paid Time Off
+ Paid Parental Leave
+ Short- and long-term disability insurance
+ Tuition reimbursement
+ Free hot lunches (buffet-style) at facilities with a cafeteria
+ Visit our website to see all of our benefits: Benefits - Jobs (publix.com)
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Unlock Your Digital Marketing Potential: Insight & Career Growth Guide
Real-time Digital Marketing Jobs Trends in Lakeland, United States (Graphical Representation)
Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph below. This graph displays the job market trends for Digital Marketing in Lakeland, United States using a bar chart to represent the number of jobs available and a trend line to illustrate the trend over time. Specifically, the graph shows 35406 jobs in United States and 12 jobs in Lakeland. This comprehensive analysis highlights market share and opportunities for professionals in Digital Marketing roles. These dynamic trends provide a better understanding of the job market landscape in these regions.
Great news! Publix is currently hiring and seeking a Digital Marketing Analytics Manager Tagging to join their team. Feel free to download the job details.
Wait no longer! Are you also interested in exploring similar jobs? Search now: Digital Marketing Analytics Manager Tagging Jobs Lakeland.
An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Publix adheres to the cultural norms as outlined by Expertini.
The fundamental ethical values are:The average salary range for a Digital Marketing Analytics Manager Tagging Jobs United States varies, but the pay scale is rated "Standard" in Lakeland. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.
Key qualifications for Digital Marketing Analytics Manager Tagging typically include Other General and a list of qualifications and expertise as mentioned in the job specification. Be sure to check the specific job listing for detailed requirements and qualifications.
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Here are some tips to help you prepare for and ace your job interview:
Before the Interview:To prepare for your Digital Marketing Analytics Manager Tagging interview at Publix, research the company, understand the job requirements, and practice common interview questions.
Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the Publix's products or services and be prepared to discuss how you can contribute to their success.
By following these tips, you can increase your chances of making a positive impression and landing the job!
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