Senior Analyst, Marketing Operations

Job description

**Company description**

A division of Publicis Groupe, Publicis Digital Experience is a network of top-tier agencies designed to develop capabilities and solutions to enable growth and provide scaled access to the digital capabilities of Publicis Groupe in service of our clients.

Together, the Publicis Digital Experience portfolio endeavors to create value at the intersection of technology and experiences to connect brands and people.

Our model to transform every brand experience will help clients navigate, develop, and activate commerce in a way that will provide them with a future-proof model for modern marketing.

With our unique expertise in consumer engagement, CRM, and commerce, Publicis Digital Experience powers brands and empowers people in a new era of creativity.

An ever-changing landscape and the need for fluid thinking is just part of our problem-solving nature.

Which means we're untethered from any specific medium or method—we go where ideas will work best.

We are an expanding network with more than 5,000 employees, with agency brands throughout our global offices.

Publicis Digital Experience brands include Razorfish, Digitas, Arc Worldwide, Saatchi Saatchi X, Plowshare, 3Share, and the Publicis Commerce Exchange.

**Overview**

We are looking for a dynamic individual who can take up the role of Sr. Analyst responsible for

marketing communications creative testing and setup and supporting post production validations, to

ensure successful communications delivery to our customers and help to reduce churn.

**Responsibilities**

As Sr. Analyst, working on the Marketing Ops team, you will be responsible in setting up of SMS & Email Marketing communications in Pega Case Manager and vendor site for various marketing offers, and testing the creatives making sure its as per the expected creative content design.

Some of your responsibilities will be:

• Managing the deployments of SMS and Email comms in a timely manner, by working closely

with the communications vendor partners and creative teams.

• Working across various Verizon Value brands, creating and maintaining a close relationship with

brand managers, creative analyst & Pega Business Analysts.

• Monitoring of deployments of offers at the vendors, tracking its progress, ensuring

communications are being sent to 100% of our customers, engaging the teams as soon as any

issues arise and validating post fix and post re-deployment of the offers.

• Performing post production validations of Pega Extract files, making sure issues if any have

minimum impact and are addressed and fixed immediately.

• Performing post production validations of customer feedback files provided by vendors.

Build a

process for monitoring the daily feedback counts.

Learn vendor's dashboard reporting module

and create various customer feedback dashboard reports that will support in validations.

• Create basic select sql scripts and working with data in excel, to perform post production data

validations and data analytics.

**Qualifications**

You are organized, proactive and efficient.

You're driven to identify and help resolve problems and

overcome hurdles, and you approach every situation with a can-do, team-player attitude.

You are a

problem solver---someone who looks to find ways to be more efficient in every corner and who sees

every obstacle as a puzzle to be solved.

You're a great communicator, able to work with various teams, within and outside organization, ability to write SQL queries, understand and interpret data in a meaningful way, and inspire and equip everyone around you to make sound decisions and do their best work.

You’ll need to have:

+ Bachelor’s degree and 4 or more years of work experience.
+ 2 or more years of relevant work experience.
+ Some understanding of Marketing terminology
+ Experience with Agile and Scrum methodology
+ Technical (e.g., systems design) and/or analytical skills.

Even better if you have:

+ A degree in Computer Science/Information Systems, Marketing, or Business Administration.
+ Understanding of Pega Next Best Action
+ Technical project experience
+ Experience with sql scripts, data analytics
+ Experience with tools such as Jira, Thoughspot, FTP tools such as FileZilla/WinSCP/CoreFTP
+ SQL/Data Analytics certification

**Additional information**

The Power of One starts with our people! To do powerful things, we offer powerful resources.

Our best-in-class wellness and benefits offerings include:

+ Paid Family Care for parents and caregivers for 12 weeks or more
+ Monetary assistance and support for Adoption, Surrogacy and Fertility
+ Monetary assistance and support for pet adoption
+ Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
+ Tuition Assistance
+ Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
+ Matching Gifts programs
+ Flexible working arrangements
+ 'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
+ Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Publicis Digital Experience is an Equal Opportunity Employer.

Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

Compensation Range: $72,390.00 to $109,480.00 Annually.

This is the pay range the Company believes it will pay for this position at the time of this posting.

Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.

Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met.

Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met.

For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off.

The Company anticipates the application deadline for this job posting will be 12/1/25.

Required Skill Profession

Other General