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Urgent! Senior Content & Creator Insights Strategist - TikTok LIVE Gaming Job at TikTok Job Opening In Los Angeles – Now Hiring Mediabistro

Senior Content & Creator Insights Strategist TikTok LIVE Gaming Job at TikTok



Job description

Senior Content & Creator Insights Strategist - TikTok LIVE Gaming


2 weeks ago Be among the first 25 applicants


Get AI-powered advice on this job and more exclusive features.


Base pay range: $104,712.00/yr - $192,534.00/yr


Responsibilities



  • TikTok LIVE team's mission is to work hand-in-hand with creators & influencers, agencies, and partnership organizations to create an environment that brings communities together in real time to create meaningful and interactive connections around the globe.

  • Lead ecosystem-level content strategy and programming.

    Define segment frameworks, KPIs, and scalable initiatives across content formats and creator segments—driving cross-functional alignment through rigorous analysis and storytelling.

  • Serve as a strategic partner and subject matter expert, synthesizing platform data, user behavior, product direction, and business objectives to fuel content and creator growth at scale.


  • Strategic Content & Programming Planning

    • Set directional frameworks and calendars for creator/publisher content, feature pushes, and seasonal beats.

    • Translate business goals into measurable content priorities and staged roadmaps.




  • Ecosystem Demand & Supply Analytics

    • Lead deep dives in cohorts, payout ladders, retention funnels to pinpoint high-ROI gaps.

    • Partner with Algo PMs/BA/Product Ops to test hypotheses and shape traffic & resource allocation.




  • High-Impact Content Initiatives & Campaigns

    • Design, launch, and scale content programs (e.g., gifting drives, trend reviews, feature showcases).

    • Define success metrics up front; own post-mortems and best practices for reuse.




  • Measurement, Dashboards & Insight Narratives

    • Own success metrics and dashboards for content health, creator retention and monetization.

    • Synthesize complex data into concise decisions and learnings; mentor juniors on analytics rigor.




  • Traffic Strategy & Support Systems

    • Develop traffic visibility criteria that reward quality and engagement.

    • Ensure allocation frameworks align with platform standards and segment needs.




  • Feature Adoption & Education

    • Work with PMs and Product Operations to drive adoption of key revenue/interaction features via training decks, examples, promotion and activations.

    • Track feature usage uplift and refine education materials accordingly.




  • Cross-Functional Collaboration

    • Align with Product, Policy, Marketing, and Creator Growth teams to ensure scalable, consistent execution.

    • Provide planning structure and coaching to junior analysts.




Qualifications



  • Minimum Qualifications:

  • 5+ years in data-driven strategy/analytics (creator economy, gaming, streaming, or adjacent content platforms).

  • Strong SQL; proficiency in Python/R for modeling, cohorting, and experiment analysis.

  • Proven ability to influence strategy via data frameworks and clear narratives.

  • Experience owning dashboards/measurements for large-scale content or campaign programs.

  • Strategic thinking and narrative-building from unstructured data.

  • Ability to lead projects that bridge data with business decisions


About TikTok


TikTok is the leading destination for short-form mobile video.

Our mission is to inspire creativity and bring joy.

TikTok's global headquarters are in Los Angeles and Singapore, with offices in multiple cities worldwide.


Why Join Us


Inspiring creativity is at the core of TikTok's mission.

Our product helps people express themselves, discover, and connect.

We value curiosity, humility, and impact, and encourage learning and innovation as one team.


Diversity & Inclusion


TikTok is committed to creating an inclusive space where employees are valued for their skills and perspectives.

We celebrate diverse voices and strive to reflect the communities we reach.


TikTok Accommodation


TikTok provides reasonable accommodations in recruitment processes for candidates with disabilities, pregnancy, religious beliefs, or other protected reasons.

If you need assistance, please reach out to us at https://tinyurl.com/RA-request


Job Information: The base salary range for this position in the selected city is $104,712 - $192,534 annually.

Compensation may vary outside this range depending on qualifications, skills, and location.

Benefits include medical/dental/vision insurance, 401(k) with company match, paid leave, disability coverage, life insurance, and wellbeing programs.

This description may be updated at any time.


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Required Skill Profession

Entertainers And Performers, Sports And Related Workers



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