Senior Strategist Internal Communications

Job description

Responsible for developing and executing complex, strategic communication plans and initiatives to support the engagement of and professional needs of UVA Health internal and executive teams.

This position leads the development and delivery of strategic, timely and cost-efficient communications to achieve specific, measurable goals, in alignment with organizational priorities.

This position will design and maintain effective, informative, and creative internal communications and productively engage with all our stakeholders via multiple channels, including digital, print, multimedia, etc.

As a senior communications strategist, this individual will work closely with other members of the Internal and Executive Communications team on larger editorial initiatives and content strategy.

Responsibilities include application of internal communications principles, efficient project management, quality content creation, excellent interdepartmental communications, and the ability to manage multiple priorities to meet demanding deadlines with a variety of stakeholders and teams.

+ Plans, develops, and supports internal communications strategies to achieve specific, measurable goals, ensuring organizational needs are met and aligned with system priorities.
+ Plays a lead role in the editorial planning and project management for one or more internal communications channels.
+ Analyzes and reports on channel and content performance metrics, delivering data-forward insights and improvement recommendations to the team and leaders.
+ Manages editorial planning tools used to support editorial calendars, content creation and other internal communications assets.
+ Serves as primary communications advisor and liaison to assigned client areas within the UVA Health organization.
+ Partners with leaders and internal constituents to identify communications needs, opportunities, and challenges; creates and executes content and communication vehicles to further the understanding of and engagement in the UVA Health mission, vision, values, goals, and enterprise initiatives.
+ In support of client areas, leads the planning, development, production and evaluation of targeted internal communications plans, materials, and multimedia campaigns.
+ Develops and proposes story and messaging concepts and writes and edits content for various internal uses, including but not limited to newsletters, announcements, video scripts, profiles, and articles.

Consults with team members, faculty, and outside sources as necessary to ensure accuracy.
+ Works proactively and collaboratively across UVA Health to develop and cascade internal communications that are well integrated into overarching organizational communications plans.
+ Develops collaborative partnerships with other internal communications teams as well as with media relations, digital strategy, content, and social media teams to ensure communications are aligned and consistent internally and externally.
+ Ensures compliance with editorial guidelines and visual standards.
+ Creates and manages measurement of internal communications initiatives; optimizes communications accordingly.
+ Supports significant special projects as assigned by department leadership.
+ Supports crisis communication efforts when needed; willing to operate in Incident Command structure during emergency situations as needed.
+ In addition to the above job responsibilities, other duties may be assigned.

MINIMUM REQUIREMENTS:

Education: Bachelor's degree in a related field such as English, Communications, Public Relations, Journalism, Marketing required.

Experience: 5+ years of relevant professional experience required.

Licensure: None.

PHYSICAL DEMANDS:

This is primarily a sedentary job involving extensive use of desktop computers.

The job does occasionally require traveling some distance to attend meetings, and programs.

Position Compensation Range: $70,600.00 - $141,201.00 Annual

**Benefits**

+ Comprehensive Benefits Package: Medical, Dental, and Vision Insurance
+ Paid Time Off, Long-term and Short-term Disability, Retirement Savings
+ Health Saving Plans, and Flexible Spending Accounts
+ Certification and education support
+ Generous Paid Time Off

UVA Health (https://jobs.virginia.edu/why-uva-health) is a world-class Magnet Recognized academic medical center and health system with a level 1 trauma center.

2023-2024 U.S. News & World Report “Best Hospitals” guide (https://health.usnews.com/best-hospitals/area/va/university-of-virginia-medical-center-6344000) rates UVA Health University Medical Center as “High Performing” in 5 adult specialties and 14 conditions/procedures.

We are one of 70 National Cancer Institute designated cancer centers.

UVA Health Children’s (https://jobs.virginia.edu/uva-childrens) is named by 2023-2024 U.S. News & World Report (https://health.usnews.com/best-hospitals/area/va/university-of-virginia-childrens-hospital-PA6344000) as the best children's hospital in Virginia with 9 specialties ranked among the best in the nation.

Our footprint also encompasses 3 community hospitals and an integrated network of primary and specialty care clinics throughout Charlottesville, Culpeper, Northern Virginia, and beyond.

Required Skill Profession

Other General