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Solution Strategy Director - CMS Job Opening In Nashua – Now Hiring Optimizely


Job description

At Optimizely, we're on a mission to help people unlock their digital potential.

We do that by reinventing how marketing and product teams work to create and optimize digital experiences across all channels.

With Optimizely One, our industry-first operating system for marketers, we offer teams flexibility and choice to build their stack their way with our fully SaaS, fully decoupled, and highly composable solution.



We are proud to help more than 10,000 businesses, including H&M, PayPal, Zoom, and Toyota, enrich their customer lifetime value, increase revenue and grow their brands.

Our innovation and excellence have earned us numerous recognitions as a leader by industry analysts such as Gartner, Forrester, and IDC, reinforcing our role as a trailblazer in MarTech.


At our core, we believe work is about more than just numbers -- it's about the people.

Our culture is dynamic and constantly evolving, shaped by every employee, their actions and their stories.

With over 1500 Optimizers spread across 12 global locations, our diverse team embodies the One Optimizely spirit, emphasizing collaboration and continuous improvement, while fostering a culture where every voice is heard and valued.

Introduction


Optimizely is seeking a strategic and results-driven Go-To-Market (GTM) Strategist to lead our GTM efforts for the CMS (Content Management System) product line.

This is a high-impact role responsible for driving pipeline growth, increasing bookings, and improving retention for one of our flagship products.

You’ll play a critical role in refining our ICP, shaping end-to-end GTM programs, partnering with product on Tier 1 launches, and enabling the field across sales and customer success.

Job Responsibilities

  • GTM Strategy & Leadership
  • Define and document repeatable GTM programs to grow pipeline, bookings, and retention.
    Lead the development and prioritization of sales and retention initiatives tailored for the CMS product.
    Collaborate cross-functionally with Product Marketing, Product Management, Enablement, and Sales to ensure alignment and execution of GTM initiatives.
    Identify and raise process improvements with leadership to drive more effective GTM execution
  • Business Analysis & Market Intelligence:
  • Analyze pipeline and bookings trends (wins/losses) and surface insights that inform GTM strategy.
    Define and continuously refine the Ideal Customer Profile (ICP) based on business performance and market signals.
    Stay ahead of market and competitive trends to guide positioning and strategic focus.

  • GTM Execution:
  • Act as the business lead for Tier 1 launches, defining ICP, personas, target cohorts, and launch success metrics.
    Work across GTM workstreams to drive coordinated and timely execution.
    Own the feedback loop from Sales to Product to continuously improve the GTM motion.

  • Field and Customer Support:
  • Support Sales in key deals with pitch enablement and differentiated messaging.
    Enable Customer Success with roadmap alignment and QBR content tailored for customer outcomes.
    Represent the CMS solution at customer-facing events and contribute to external thought leadership (blog posts, whitepapers, videos, etc.).
    KPIs
    Quarterly targets for CMS pipeline, bookings, and retention.
    Execution of both strategic GTM programs and tactical plays tied to measurable pipeline and bookings contribution.
    Achievement of Tier 1product launch goals (pipeline, bookings, number of customers live).

  • Knowledge and Experience

  • 7+ years of experience in a B2B SaaS GTM role, including strategy, sales, presales, etc.

  • Demonstrated ability to build and execute GTM programs that drive business impact.

  • Familiarity with the CMS or digital experience platform market strongly preferred.

  • Proven track record of cross-functional leadership across product, marketing, sales, and enablement.

  • Strong analytical skills with the ability to interpret performance data and turn it into actionable insights.

  • Excellent communicator with the ability to influence stakeholders and tell a compelling story.

  • Comfortable operating in a fast-paced, evolving environment.
  • Optimizely is committed to a diverse and inclusive workplace.

    Optimizely is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

    #LI-SA

    Required Skill Profession

    Operations Specialties Managers


    • Job Details

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    Unlock Your Solution Strategy Potential: Insight & Career Growth Guide


    Real-time Solution Strategy Jobs Trends (Graphical Representation)

    Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph here. Uncover the dynamic job market trends for Solution Strategy in Nashua, United States, highlighting market share and opportunities for professionals in Solution Strategy roles.

    21739 Jobs in United States
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    Download Solution Strategy Jobs Trends in Nashua and United States

    Are You Looking for Solution Strategy Director CMS Job?

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    The Work Culture

    An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Optimizely adheres to the cultural norms as outlined by Expertini.

    The fundamental ethical values are:

    1. Independence

    2. Loyalty

    3. Impartiapty

    4. Integrity

    5. Accountabipty

    6. Respect for human rights

    7. Obeying United States laws and regulations

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    The average salary range for a varies, but the pay scale is rated "Standard" in Nashua. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.

    What Are the Key Qualifications for Solution Strategy Director CMS?

    Key qualifications for Solution Strategy Director CMS typically include Operations Specialties Managers and a list of qualifications and expertise as mentioned in the job specification. The generic skills are mostly outlined by the . Be sure to check the specific job listing for detailed requirements and qualifications.

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    Interview Tips for Solution Strategy Director CMS Job Success

    Optimizely interview tips for Solution Strategy Director   CMS

    Here are some tips to help you prepare for and ace your Solution Strategy Director CMS job interview:

    Before the Interview:

    Research: Learn about the Optimizely's mission, values, products, and the specific job requirements and get further information about

    Other Openings

    Practice: Prepare answers to common interview questions and rehearse using the STAR method (Situation, Task, Action, Result) to showcase your skills and experiences.

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