Staff Product Manager – Messaging Machine Learning & AI

Job description

**_Welcome to Warner Bros.

Discovery… the stuff dreams are made of._**

**Who We Are…**

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth.

Behind WBD’s vast portfolio of iconic content and beloved brands, are the _storytellers_ bringing our characters to life, the _creators_ bringing them to your living rooms and the _dreamers_ creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves.

Here you are supported, here you are celebrated, here you can thrive.

**About Global Product and Design** within Streaming and Games

Central to the mission of the Streaming and Games Team , the Global Product and Design group is responsible for the global streaming platform that supports all the video products our fans love.

We plan, design and build for connected TVs, web, mobile phones, tablets, and consoles for HBO Max and together with our cross-functional collaborators we operate as one company with one mission to be the premier media and entertainment leader globally.

As a member of our Growth Product team, your core mission is to drive growth by educating our customers about new content , features, and functionality that will delight & engage them

**About the Role**

We are seeking a **S taff Product Manager** to lead the development of HBO Max’s **Messaging Machine Learning & AI** .

You will shape the product strategy for the decisioning, orchestration, and M achine Learning layer that selects which message to send, to which customer, through which channel at a global scale.

In parallel, you will bring Generative AI into the workflow to create and personalize copy that fits each member, while protecting brand voice, quality, and compliance.

You will work closely with ML Engineers, Data Science, Marketing, and G rowth P roduct teams to develop predictive models and turn them into scalable decisioning systems and measurable business outcomes.

This is a highly cross-functional and technically complex role that will require comfort working across machine learning infrastructure, experimentation, CRM, client platform s , and global business needs.

You wi ll ow n the m achine Learning that powers all our messaging efforts across the lifecycle.

With your m essaging & CRM background you wil l write te c hnical requirements directly for Messaging Engineering to ensure campaigns and comm strategies are optimized and im plemented smoothly across all channels .

You will play a key ro le in shaping roadmaps, informing m essaging strategy , deve loping m odels, and delivering a cohesive experience across the membership lifecycle .

We are seeking a systems thinker who acts like an owner with a sharp focus on the customer.

If you are passionate about building delightful experiences that drive growth at scale, join our team at HBO Max!

**Responsibilities**

+ **Set Vision & Strategy:** Define and own the product strategy for M achine Learning and AI decision ing , partnering with Engineering, Design, Product, and Marketing to d rive customers to their next best action, whethe r its content they’ll love or information about their membership.

+ **Messaging ML Execution & Delivery :** Partner with Data Science and ML Engineers to **design and deploy predictive models** (e.g., take rate models, contextual bandits) that inform not only which campaign to send, but through what channel and at what time.

Translate model outputs into ranking and eligibility policies that integrate with messaging & CRM systems.

+ **Measurement & Optimization:** Partner with Data Science, Experimentation, and Analytics teams to define KPIs, set up experiments (A/B tests, Multi-Armed Bandits), and interpret results to assess offer effectiveness and model accuracy.

Iterate on models and offer strategies based on experimental results, behavioral insights, and business context.

Maintain an always-on learning agenda to evolve messaging strategies over time.

+ **Infrastructure & Enablement:** Define product requirements for decision engines, orchestration, and self-serve tools that enable non-technical partners to configure campaigns within guardrails.

Partner with Engineering and Data Platform teams to ensure infrastructure is scalable, performant, and adaptable across global markets.

+ **Stakeholder Management & Communication:** Communicate progress, risks, and opportunities to senior leadership and other stakeholders, advocating for the consumer messaging vision & trade-offs.

**What We’re Looking For**

+ 8+ years of product management experience in CRM , growth, monetization, or ML/AI-driven products.

+ **Proven track record of partnering with Data Science and Engineering** to launch ML-powered features and models at scale.

+ **Hands-on experience with experimentation frameworks** (e.g., A/B testing, multi-armed bandits, holdouts), especially for CRM and lifecycle communications.

+ **Strong product intuition** with the ability to balance data, model performance, business goals, and user experience.

+ **Ability to write clear end-to-end product requirements ,** from backend offer logic to front-end presentation and messaging , ensuring automated and ML- driven campaigns a re delivered with clarity, consistency, and impact.

+ **Strong Technical Acumen:** Comfortable working with backend systems, data infrastructure, and multi-platform environments (web, mobile, CTV).

+ **Outstanding Communication Skills:** Strong communicator who can influence without authority, align cross-functional teams, and bring clarity to ambiguity.

+ **Deeply Curious:** Deep interest in personalization, behavioral science, and maximizing customer lifetime value.

+ **Industry Expertise:** Familiarity with CRM systems & other messaging surfaces is preferred .

Experience with Direct-to-consumer video and streaming subscription products is a plus.

**How We Get Things Done…**

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done.

You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day.

We hope they resonate with you and look forward to discussing them during your interview.

**Championing Inclusion at WBD**

Warner Bros.

Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences.

Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page (https://careers.wbd.com/global/en/accessibility) for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required.

Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and/or performance.

Base pay is just one component of Warner Bros.

Discovery’s total compensation package for employees.

Pay Range: $109,900.00 - $204,100.00 salary per year.

Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards.

In addition, Warner Bros.

Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.

If you’re a qualified candidate with an arrest or conviction record, please know that your application will be considered in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act.

Required Skill Profession

Other General