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Urgent! Web Content Specialist Job at East Texas A&M University in Commerce Job Opening In Commerce – Now Hiring East Texas A&M University

Web Content Specialist Job at East Texas A&M University in Commerce



Job description

Overview

The Web Content Specialist, under the direction of the Manager of Web Content, creates, reviews, edits, and assists in producing web content that supports and increases efforts to fulfill the mission of the Office of Marketing and Communications and the university.

Projects also include developing, deploying, and analyzing web-based marketing solutions for the university and campus partners.

ETAMU is a fast-growing public university with a strong reputation for academic excellence, research innovation, and student success.

With over 140+ degree programs, a 20:1 student-to-faculty ratio, and nationally ranked online and graduate programs, ETAMU is committed to transforming lives through quality education.

Our employees benefit from a collaborative community, cutting-edge research opportunities, and outstanding resources.

Duties & Responsibilities

  • Assists Manager of Web Content in carrying out the web content strategy
  • Upholds East Texas A&M’s brand guidelines for web writing
  • Edits, publishes, and maintains WordPress webpages for accuracy and adherence to brand guidelines
  • Communicates directly with stakeholders to develop, update and revise content
  • Educates stakeholders on the website maintenance process and brand guidelines
  • Writes effective calls-to-action to convert visitors
  • Writes effective SEO content for blogs, websites and social media accounts
  • Reviews and revises content
  • Identifies powerful keywords to drive the most valuable traffic
  • Analyzes keywords and SEO techniques used by competitors
  • Compiles and presents SEO guidelines
  • Develops link-building strategies
  • Researches and reports on best practices for web publications
  • Fosters relationships with campus partners and key persons to create relevant and accurate marketing collateral

Minimum Requirements

  • Education: Bachelor’s degree in an applicable field or equivalent combination of education and experience
  • Experience: Prior experience in web content writing, marketing and/or content editing.

    Prior experience working in a university setting with educational professionals.
  • Knowledge: Knowledge of Associated Press, Chicago Manual of Style or similar style guides.

    Knowledge of word processing, spreadsheet and database programs.
  • Skills: Excellent verbal and written communication skills with strong organizational, time management, and analytical skills
  • Ability: Think creatively and strategically, and identify and resolve problems; multitask and work cooperatively with others; present information clearly and concisely; work within a project management system
  • Licensing/Professional Certifications: None
  • Physical Requirements: None
  • Other Requirements: None

Preferred Education/Skills/Experience

  • Master’s degree in a related field
  • Four or more years of position-related professional experience
  • Experience in a higher education setting
  • Experience working in the Teamwork project management system or a similar system

Supervision of Others

  • Assists with training and supervising student workers and graduate assistants as needed

Why Work at East Texas A&M University?

  • Competitive Benefits & Work-Life Balance
  • Employee tuition assistance for master’s and doctoral programs
  • Comprehensive benefits package including health, dental, vision, life, and long-term disability insurance
  • ETAMU contributes to employee health and basic life insurance premiums
  • 12-15 days of annual paid holidays, plus up to eight hours of paid sick leave and vacation each month
  • Automatic enrollment in the Teacher Retirement System of Texas (TRS), with optional additional retirement plans (ORP)
  • Physical wellness program and wellness release time for eligible employees

Career Growth & Development: Access to cutting-edge research opportunities at a designated R2 Research Institution.

Academic Excellence: ETAMU is ranked among the top 30% in five online degree programs and offers nationally recognized academic programs.

Over 140 degree programs, including online and graduate options.

First accredited institution to offer a competency-based bachelor’s degree in criminal justice.

Distance education offerings in Corsicana, Dallas, Frisco, McKinney, Mesquite, Bryan, and online.

State-of-the-Art Facilities: Work in advanced facilities such as the 113,470-square-foot Nursing and Health Sciences Building, featuring a state-of-the-art simulation hospital and a 1,300-acre agricultural research farm.

Vibrant Campus Life: Engage with over 95 student organizations and 14 NCAA Division I athletic teams, contributing to a thriving campus community.

Prime Location & Growth: Enjoy the benefits of working in rapidly growing regions, with abundant career opportunities at six locations across Dallas and Northeast Texas.

Application & Equal Opportunity

Please note: All positions are security-sensitive.

Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.

Equal Opportunity/Affirmative Action/Veterans/Disability Employer.


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Media And Communication Workers



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